Are You Undercharging? 4 Signs It’s Time to Raise Your Interior Design Rates

Are you undercharging for your interior design services?

If you’ve been wondering whether it’s finally time to raise your rates, there’s a good chance you already suspect the answer. But I don’t want you changing your pricing because another designer charges more, because someone in a Facebook group shared their hourly rate, or because you picked a number that simply feels better.

Your pricing needs to make sense for your business.

In this episode, I’m walking you through four signs that can help you objectively determine whether you’ve outgrown your current interior design rates: capacity, experience, demand, and profitability.

We’re talking about what happens when your calendar is full but your bank account doesn’t reflect how hard you’re working, why becoming faster and better at what you do should affect what you charge, and the surprising reason closing nearly every proposal may actually be a pricing warning sign.

I’m also sharing why comparing your rates to another designer’s can be misleading. You don’t know their overhead, margins, team costs, workload, or whether their business is actually profitable behind that beautiful Instagram feed.

And if your rates haven’t meaningfully changed while your skills, systems, experience, and costs have? You may have been quietly taking a pay cut.

Episode Highlights

The four signs that it may be time to raise your interior design rates
Why being fully booked can be a pricing signal
How your growing experience and efficiency should influence your fees
Why an extremely high close rate isn’t always a good thing
How to tell whether your current pricing is actually profitable
Why copying another designer’s rates can lead you in the wrong direction
What undercharging eventually costs you in time, capacity, team growth, and profitability
A simple exercise to evaluate your last few projects and uncover your real hourly rate

If two or more of these signals are showing up in your business, you probably don’t need another sign. You need to look at the math.

Episode Resources

If you’re ready to stop guessing what you should charge, Pricing With Confidence walks you through your cost of doing business, income goals, billable capacity, and pricing model so you can build rates you actually understand and can confidently stand behind.

Learn more about Pricing with Confidence

Listen to Episode 280: Why Most Designers Are Scared to Raise Their Rates (And What You Can Do Instead)

This episode is sponsored by Programa.

Programa is project management software built specifically for interior designers. It’s designed to save you hours every week and reduce the errors that come from managing projects across scattered documents and systems.

Use code RBD25 for 25% off annual Programa plans. Click to learn more.

October 20, 2026

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