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Why most designers struggle.
Most designers start off with a few clients that lead to a few referrals. Soon they’re too busy running around to spend time on marketing. The problem is, relying on referrals can sometimes get you stuck in a “bad client” loop that feels impossible to break.
I know, because this was my story. My clients never had enough money, they didn’t value my service, they always questioned the price, and it was exhausting!
This is when marketing became my best friend. I learned that in order to market my business, I needed confidence, persistence, and a solid plan.
If I can do it, you can do it too!
Trust me. I’ve learned first hand how powerful marketing can be to grow your business and attract the clients you actually want to work with. And now I’m sharing all my learnings with you.
You can accomplish anything with consistency and a solid plan.
This 6 week challenge is for you if...
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After 6 years of trying almost everything I’ve learned how to cut through the noise and focus on the actions that actually move the needle. Believe me when I tell you – I have made a lot of mistakes!
I went from working on small & stressful projects with zero profitability (no really!!) to only working with clients I love on projects that inspire me. The 7 figure revenue is just a bonus!
It’s my personal goal to share what I’ve learned with other designers & inspire them to take action. I’ve strategically crafted this program to help you implement strategies and simple systems in your business to propel your marketing and attract the projects you love.
Are you like me? Do you love to buckle down and hustle, but sometimes you get stuck? Maybe you can’t decide which path to take or what steps will actually get you there. Let me help you!
In this intensive 6 week challenge we will dive deep into your business and strategize a solid plan of action.
Course begins June 30 2020
Identify your goals, ideal client and clarify your path.
You need to know where you are going before you can establish a path.
This is where you'll create a bulletproof foundation for the success of your business. Before you can market yourself and attract clients - you need to know who you're marketing to and where you're headed.
Remember: The main reason you get overwhelmed with marketing is because it's not built on a solid foundation.
Clarify who you are, how others perceive your brand and what your business model is. We delve deep into the the power of mindset and how to build your confidence as a business owner.
You'll apply my strategic method to discover the core differentiators of your business. We will also work to establish and strengthen your core processes.
You will learn the importance of an email list. I will show you how to create your list building strategy that works for you. You’ll discover the strength of a good opt-in and how to create a lead magnet that converts.
Remember: Consistency is important here. I want to give you the roadmap to ensure you regularly send emails without missing a beat.
Consistency is key with content creation. But it’s equally important to provide the right content for your audience. We will dig into what your ideal client is looking for and how to create the right kind of content on a consistent basis. We will connect the content platform with your unique strengths to find the easiest and most effective way for you to connect with your ideal client.
How the heck will you maintain this and implement all that you’ve learned?
This week is dedicated to ensuring you have a solid marketing blueprint. We will show you how to create a strategic advertising plan and the importance of nourishing your existing client relationships using my client management template.
BONUS NO 1
The Consultation Pitch Deck template I use during a consultation.
BONUS NO 2
The internal project pricing guide we use with example budgets of past projects.
BONUS NO 3
Getting started with facebook ads. A mini course recorded exclusively for Momentum members with Kris Karski of Engine Group.
PAY IN FULL
2 monthly payments
Here's what others have to say...
Principal at Michelle Hurley Design
Principal & Owner at Jessica Kelly Design
Here’s why you need to join our challenge
It can feel like others are winning at the game because they have more followers and bigger projects in fancier neighbourhoods.
If this resonates with you, it’s time to grow your interior design business and prove to everyone that you’re the success you know you can be. You deserve to work with clients you love!
And I want you to thank yourself for taking action at a time when you could have chosen to sit back and wait for the world to change around you. Remember, PROGRESS OVER PERFECTION.
You can’t get there if you don’t start. All you need is a desire to grow and learn.
I want to give you the skills to build confidence and market you business to propel you into success.
This 6 week challenge is perfect for you if...
Burning Questions (FAQ)
A: Every week there will be a one hour live call with yours truly. In addition to the one hour I recommend you block out 2-3 hours a week to do the course work and participate in the community with the other members. There will always be more work that you can do but the pace you go is completely up to you.
A: When you pay for something you are more likely to participate and accomplish your goals. It means you’re serious. Which also means that the other members are also serious. You can share your ideas and ask questions in a non-judgemental group of like-minded entrepreneurs who are also striving for excellence.
A: Listen, I’ll be honest with you, it’s my first time running a paid program like this. I want to knock it out of the park for you. I want to get great testimonials and I also want feedback on the course. This will be the only time I’ll be offering the program at this low price so you might want to take advantage. I want to give you EVERYTHING you need to set you up for success in a seriously short time frame.
A: This is a foundational program. It’s for designers and stagers who are just getting started as well as seasoned professionals who feel their business growth is stagnating (inconsistent projects, little to no engagement) and want to quickly get up to speed and commit to growing their business. If you don’t have a website or even any clients, don’t worry! We’ve got you covered. This is actually a great place to start before you get set in your ways doing things that don’t move the needle! This will be an essential tool in your business growth.
A: I get it – we are living in unprecedented times. Overwhelm happens at the best of times. Because I’m squeezing a lot of learning into 6 short weeks my hope is that you will be motivated by my constant guidance and by the others in the group. If you can make one of the live calls, the replay will be available in the members area to watch at your own pace. And if you still get distracted by life and can’t join us live for the entire 6 weeks, the program will stay online for you to access for two months after the completion of our challenge.
A: You might be thinking… “Instagram is not where I get my clients from. They’re mostly all referrals. I don’t want to invest time or money into online marketing right now”
Here’s the deal. Word of mouth is great when you are a solo designer and not looking to scale your business. but if you want to increase your profitability & grow your reach, then you need to invest in marketing.
Gone are the days of old. This is a digital world, I can tell you based on my own experience that it works. Investing in digital marketing has allowed me to get in front of the clients I want – the clients I struggled to reach before.
It’s all about getting to the finish line in 6 weeks. There’s no shame in not understanding how to grow your social media or how to find the right clients. You probably didn’t have a road map to get you there. I know because regardless of the programs I signed up for none of them gave me the step by step guide to create amazing results or taught me exactly how to get noticed. In this challenge I’m going to push you to dig deep and use your new knowledge to build a road map that will get you there.
Building a successful business is a journey. You won’t always get it done right or perfect. That’s why I want to be there to help guide you and motivate you to keep moving the needle. Even if it’s just a little bit at a time.